Client: Alpine Quarters
Site: www.alpinequarters.com
Site Launch: October 2001
Overview:
Alpine Quarters was the brainchild of a Colorado based entrepreneur who recognized the value in marketing mountain resort real estate in fractional quarters. At the company inception, IIM staff were contracted because of their experience in working with startups and in developing cost-effective, strategic Internet marketing plans.
Services:
- Consulting
- Graphic Design
- Web Design & Development
- Online Marketing and Search Engine Optimization
- Linkage Program Marketing
Results:
Within two weeks of the initial meeting with IIM staff, the first website for Alpine Quarters was designed, developed and launched. An aggressive search engine optimization and linkage program was immediately established helping to increase online visibility. More importantly, specific steps in graphic design and site development were utilized to present the company to the worldwide Internet marketplace in a professional manner. IIM design staff, cognizant that credibility was a critical component of the online presentation for this industry, worked closely with the new company to achieve this acuity.
Working within the budget of a new startup company, IIM developed a cost-effective methodology for building a database of Internet leads. Today, Alpine Quarters has evolved from a startup to a leading source for fractional ownership real estate throughout Colorado including Beaver Creek, Vail, Keystone, Breckenridge, Copper Mountain, Steamboat Springs and Winter Park.
